Last week was historically bad for the music industry. Weekly album sales figures dropped to their lowest point since Nielsen Soundscan began been keeping record in 1991. It was also the first week on record that sales of albums dropped below 4 million units. While multiple factors are blamed for the record lows, streaming is the undeniable catalyst.
After 30 years, Bob Marley’s most iconic album, “Legend,” has finally hit the top 10 on the Billboard 200 weekly list. The +1000% jump in sales was due to the album being made available for only $0.99 on the Google Play music store. The extreme discount of the album is part of a growing trend that seeks to boost album reach and concert sales.
One of the trade-offs of having your music available everywhere via the Internet is not being able to monitor where and how your music is being used. Because of this, you could likely miss out on a lot of royalty money you’re owed. Thankfully there are performance rights organizations (PROs) that can help monitor, collect and distribute your royalty payments. Here’s some basic information on how PROs work and how they can help you monetize your music.
Being an independent artist always has its setbacks whether you’ve made it in the spotlight yet or not. It’s what you’ve learned along the way that helps and keeps you working smart and hard to become the musician you want to be. Ed Sheeran is an artist who is just that. One that has been through his trials and tribulations and among many setbacks he knew who he was and who he wanted to be. He took his best critics and used that to his advantage. Stay focused, noticed and always be open minded to suggestions so that you can grow into the artist you were meant to be.
Submitting your EP for a record deal has changed a lot over the years. You used to just have to record a demo and mail it off to the major recording labels, maybe some Indies depending on your goals, and wait for a call back. It may have not ever been that simple, it is always easier said than done. But now the process has changed and is a bit more complex and less expensive than it used to be with all of the new advances technology has brought into our society. A great idea is to record up to three fully produced tracks that way this can give a record company an idea of what you sound like. Then make sure you follow the directions of how the label accepts or doesn’t accept submissions and that can either be virtual through email, etc. or actual by submitting a hard copy through the mail. No matter how you record the songs you submit, your songs should be professionally mastered before submitting them to a label. It used to be inconvenient and expensive to have a project mastered but now it is actually affordable and convenient. This way you can make sure your album has that “finished” sound.
Here at Sage Audio we have the opportunity to work with artists, bands, and songwriters that come from a variety of different musical backgrounds and play every style of music imaginable because we are fortunate enough to work with artists that come from all over the world on a daily basis. Seeing how much talent is out there in the music industry and realizing how highly competitive it is in today’s economy it is now more important than ever to have the right team to help guide your careers and make them become successful and most of all get noticed. Our friends at World Class Talent and Productions do just that with over 25 years of experience they have helped many artists including but not limited to Barbara Mandrell, Randy Travis, Pat Boone, Ricky Skaggs, Michael W. Smith, Lorrie Morgan, and Jars of Clay. The experience through the staff members goes back further than 25 years though by also working with top producers Dick Clark, Michael Omartian, Don Cook, Darren Smith and other well-known artists such as N’SYNC, Gladys Knight, Donna Summer, Dolly Parton, Jim Nabors, Tiny Tim, Kid Rock, and Bekka Bramlett. World Class Talent and Productions certainly have the knowledge and experience to help manage both independent and established artist alike and they are currently offering an opportunity to help take your music to the next level by offering artists a real chance to get their music heard and who knows maybe you could be the next big star. Go check them out today: www.theworldclasstalent.com
A music manager takes care of aspects of a band that range from negotiating booking rates, to paying taxes, to setting up the band as a business, and much more. The managers actual role will vary depending on the artist and what they need done. Managers typically charge a percentage of income and the standard amount varies from about 15-20%. One of the best ways for a manager to make money is by providing the artist with a record deal although it’s not a necessity for a manager to do this but it will boost both of your careers. Whether you have a manager or not always be sure to involve a lawyer in the process of any contracts that come your way.
We take a close look at some specific advantages and disadvantages of signing with an Indie Label. Every artist, band, and independent artist has their own unique path to follow. Every step leads you into a new direction and into a new learning experience. Many independent artists have thought about being on an Indie Label or actually pursuing it, but many labels in the music industry have there there are ups and downs. It is the artist that chooses what path best suits them, much like the sound of the music they play. With Indie Labels you will generally have more freedom and an added bonus of splitting profits evenly between the label and the artist.
Sage Audio takes a look at the record contract known as a 360 deal. A 360 deal entitles the label to more of the artist’s income from sources other than record sales. Also the label typically agrees to invest more money in all aspects of the artist’s career including touring, merchandise, etc. Depending on the artist will depend on whether a 360 contract will work or not. It is best to have a lawyer present in any contracts to be signed to make sure the agreement is as fairs as possible.
Sage Audio looks at the different types of record deals in today’s music industry. An Exclusive Record Contract puts the artist under the management of a label. An Independent Label Contract may let the artist retain the right to their music but it may only cover the recording and not promotion or vice versa. There are many different ways that an Independent Label Contract can be worked out among the artist and the label. A 360 Record Contract puts the label in more control of all aspects of an artist’s career, including publishing, touring, and merchandise. In exchange for the label providing more support, all revenue is split.